November 15, 2022
Man in a black shirt with headphones on, facing a computer console with images on display. A plant and lighted desk lamp are on his left, as well as a notebook with a mobile phone on top of it.

Is it Time for a Rebrand?

A brand is a promise. It guarantees your customers a certain level of quality, value and service, and sets you apart from competitors. Once you have […]
September 7, 2022

5 Places + Spaces We Love: Urban Trails

Over the years, cities throughout the country have undertaken placemaking projects. The goal is to capitalize on local community assets to create public spaces that promote […]
August 22, 2022

Duck Love Week 2022

August 1-5, 2022   In the summer of 2020, during the height of COVID, we began a new annual tradition: Duck Love Week. In celebration of […]
July 15, 2022
Construction Portal for New Home Builders and Sales

Award-Winning Wingspan New Home Portal: Helping New Home Sales Soar

Yellow Duck Marketing’s Premier Integrated Technology Offers Dynamic and Customizable Solutions for the New Home Builder and Buyer There’s a big reason Yellow Duck Marketing took […]
July 5, 2022
SharpSpring Vs. Lasso Custom CRM for Homebuilders and Home Sales

SharpSpring vs. Lasso: Comparing Homebuilder CRM Platforms

There was a developer and homebuilder that came to us complaining that they didn’t have visibility into their sales team’s efforts, and their sales team wasn’t […]
May 25, 2022

Representation in Stock Photography

When it comes to using stock photos to represent your brand, representation of all lifestyles and ethnicities is essential. Today’s world comprises an intricate web of […]
May 17, 2022
Yellow Duck Marketing Service Trip

On a Mission: Building a School in Nicaragua

Yellow Duck Marketing is proud to have partnered with nonprofit buildOn and The Goodyear House to help build a school in Cerro Verde, a remote mountain […]
March 14, 2022

2022 Color Trends

Color in design is one of the most powerful tools for visual communication, influencing one’s decisions, mood and behavior. Choosing the right colors in print and […]
March 9, 2022

Sowing Good Seeds: Molly Holland Q&A

Meet our Sr. Account Manager, Molly Holland! Molly lives in Summerville and graduated from College of Charleston with a degree in Corporate Communications. Molly is oftentimes […]
February 17, 2022
web accessibility yellow duck marketing

Accessibility for Websites

Across the world, the internet is the primary source of information for most people. When creating or updating their online presence, companies should keep in mind […]
February 16, 2022
Giving Tuesday Yellow Duck Marketing

YDM Gives Back

Giving back to our communities’ nonprofits is an important part of our mission at Yellow Duck Marketing. During 2021, we contributed over $35,000 to nonprofits in […]
January 14, 2022
Cat Olvera Graphic Designer Yellow Duck Marketing

Q & A: Cat the Human

We sat down with Cat, our Jr. Graphic Designer, to learn more about her career in graphic design. When she’s not designing for YDM, catch her […]
December 1, 2021
wilkins media out of home advertising marketing strategies yellow duck marketing

Billboard and Beyond: Dynamic Out-of-Home Advertising

Take a minute to think of your typical commute to work or even a day filled with running errands. Whether you’re driving by a billboard, hailing […]
November 24, 2021

Giving Tuesday: Help YDM Support Local Nonprofits

It’s our favorite time of the year again: Giving Tuesday, which is on Nov. 30. We had such a great time supporting nonprofits last year that […]
November 16, 2021

4 Ways to Incorporate Video into Your Marketing Plan

If you’re in the marketing world (and maybe even if you aren’t), you’ve heard the phrase the age of video” more than once. Blogs, articles and […]
October 29, 2021

On Track: Brooke Waddy Q&A

Meet our Traffic & Resource Manager, Brooke – a former Graphic Designer and type A Crossfitter who helps the Yellow Duck team stay on track with […]
August 23, 2021

Marketing They’ll Thank You For: Our 5 Favorite Promo Items

Have you ever seen or heard an ad and said, “Wow — thank you!” Neither have we. In fact, most of us are willing to pay […]
August 17, 2021

Duck Love Week 2021

Last June, we held our inaugural Duck Love Week. In celebration of our 10th anniversary and wanting to continue Duck Love, we had our second annual […]
July 8, 2021

Ducks Sweep 2021 MAME Awards

Another cause for celebration – the ducks had a clean sweep of the 3 categories we were entered in for the Homebuilders Association of Greater Charlotte’s […]
July 1, 2021

5 Tips for Choosing Stock Photography that Makes an Impact

A picture is worth 1,000 words. Choosing stock photos can be overwhelming and while a photo doesn’t really have to portray 1,000 words, it does need […]