May 17, 2022
Yellow Duck Marketing Service Trip

On a Mission: Building a School in Nicaragua

Yellow Duck Marketing is proud to have partnered with nonprofit buildOn and The Goodyear House to help build a school in Cerro Verde, a remote mountain […]
March 14, 2022

2022 Color Trends

Color in design is one of the most powerful tools for visual communication, influencing one’s decisions, mood and behavior. Choosing the right colors in print and […]
March 9, 2022

Sowing Good Seeds: Molly Holland Q&A

Meet our Sr. Account Manager, Molly Holland! Molly lives in Summerville and graduated from College of Charleston with a degree in Corporate Communications. Molly is oftentimes […]
February 17, 2022
web accessibility yellow duck marketing

Accessibility for Websites

Across the world, the internet is the primary source of information for most people. When creating or updating their online presence, companies should keep in mind […]
February 16, 2022
Giving Tuesday Yellow Duck Marketing

YDM Gives Back

Giving back to our communities’ nonprofits is an important part of our mission at Yellow Duck Marketing. During 2021, we contributed over $35,000 to nonprofits in […]
January 14, 2022
Cat Olvera Graphic Designer Yellow Duck Marketing

Q & A: Cat the Human

We sat down with Cat, our Jr. Graphic Designer, to learn more about her career in graphic design. When she’s not designing for YDM, catch her […]
December 1, 2021
wilkins media out of home advertising marketing strategies yellow duck marketing

Billboard and Beyond: Dynamic Out-of-Home Advertising

Take a minute to think of your typical commute to work or even a day filled with running errands. Whether you’re driving by a billboard, hailing […]
November 24, 2021

Giving Tuesday: Help YDM Support Local Nonprofits

It’s our favorite time of the year again: Giving Tuesday, which is on Nov. 30. We had such a great time supporting nonprofits last year that […]
November 16, 2021

4 Ways to Incorporate Video into Your Marketing Plan

If you’re in the marketing world (and maybe even if you aren’t), you’ve heard the phrase the age of video” more than once. Blogs, articles and […]
October 29, 2021

On Track: Brooke Waddy Q&A

Meet our Traffic & Resource Manager, Brooke – a former Graphic Designer and type A Crossfitter who helps the Yellow Duck team stay on track with […]
August 23, 2021

Marketing They’ll Thank You For: Our 5 Favorite Promo Items

Have you ever seen or heard an ad and said, “Wow — thank you!” Neither have we. In fact, most of us are willing to pay […]
August 17, 2021

Duck Love Week 2021

Last June, we held our inaugural Duck Love Week. In celebration of our 10th anniversary and wanting to continue Duck Love, we had our second annual […]
July 8, 2021

Ducks Sweep 2021 MAME Awards

Another cause for celebration – the ducks had a clean sweep of the 3 categories we were entered in for the Homebuilders Association of Greater Charlotte’s […]
July 1, 2021

5 Tips for Choosing Stock Photography that Makes an Impact

A picture is worth 1,000 words. Choosing stock photos can be overwhelming and while a photo doesn’t really have to portray 1,000 words, it does need […]
June 29, 2021

2021 New Social Media Features

Looking to stay up to date with social media updates? Need to catch the next trend? Want to keep up with Gen Z? Then you’re in […]
June 21, 2021

Buzz Builder: Q&A with Nikki Wolfe

On this week’s episode of getting to know the ducks, we get to know Nikki Wolfe. Nikki is our Senior PR Specialist. Nikki’s a ball of […]
June 16, 2021

5 Places + Spaces We Love: Shopping Districts

After suffering from more than a year as a result of the pandemic, retail is steadily coming back. While we love the convenience of online shopping, […]
May 4, 2021

Rivington Groundbreaking & Grand Opening

The Yellow Duck team was thrilled to partner with Tim Webber Events to coordinate a weekend full of Grand Opening fun for Rivington, Reader Community’s newest […]
April 12, 2021

Engaging Diners and Shoppers in the Age of COVID

We’re a year plus into the pandemic. It almost feels odd to even say that. Although we are seeing promising strides with COVID metrics, easing restrictions […]
April 1, 2021

Clubhouse 101

Welcome to Clubhouse, an audio-based app similar to podcasts that lets users join and create rooms that’s currently invite-only. Rooms vary by subject (from marketing to […]