Hacking the Mind of the Online Shopper: The Paradox of Choice (Infographic)

by

At Yellow Duck Marketing, we can design an ecommerce website on platforms such as WordPress, SquareSpace, BigCommerce and Shopify, so we always have our eye on user experience. That is why we love the research from ShoppingQuizzes.com! Their new e-book “7 Ways to Hack the Mind of the Online Shopper,” written by Jennie Wong, Ph.D., provides great insights about how to design e-commerce websites that result in higher conversion rates, and the book inspired us to do a series of infographics. Our first infographic is on the Paradox of Choice, the first chapter of the book.

Want to read more? Jennie Wong is giving away the first 50 downloads for free! Enter in the giveaway here.

Didn’t make the cut? You can still purchase the e-book on Amazon here. 

 

 

The Paradox of Choice_v2-01

You may also like…

Brand positioning, Audience insights, Brand refresh, Stakeholder communication, Hospitality marketing

PR

Flip the Script: Why PR Matters More Than Ever in the Age of AI

Strategic planning, Video content, Video production, CRM integration, Community involvement

Market Research, Web Design

GEO vs SEO: Why Your Content Needs to Impress AI Now

Brand positioning, E-commerce solutions, ROI analysis, Community involvement, Best graphic design agency

Branding, Graphic Design

Print Isn’t Perfect: Designing with ADA in Mind

SEO optimization, Content creation, A/B testing, Behavioral targeting, Creative innovation

Advertising, Graphic Design

Making the Message Visible: How Temporary Signage Supports Leasing and Brand Presence for Multifamily Communities

Competitive analysis, Video content, Public sector marketing, Best graphic design agency, Top PR agency

Consumer Behavior, Marketing Strategy

How Nonprofits Are Rebuilding Donor Trust (And the Smart Tactics We’re Seeing Work)

Marketing audits, Brand refresh, Responsive websites, Web analytics, Paid social campaigns

Social Media

The Role of Paid Strategy in Amplifying Your Best Content