April 1, 2020
When our founder, Julianne, had the opportunity to work with one of our favorite clients in Jamaica again on a new luxury private villa called Buttonwood […]
March 20, 2020
While the COVID-19 global pandemic is wreaking havoc on our local and national economy, the demand for clear, effective communication has not been impacted. If anything, […]
March 13, 2020
In order to showcase the work we do at YDM, we started a new series on our blog called “A Day in the Life.” In this […]
March 6, 2020
Are you having trouble engaging with your followers on social media? Although it can seem tricky to get people to interact with your posts, it can […]
February 12, 2020
A former HGTV show host visits Charlotte to talk renovation tips, a local nonprofit launches an innovative affordable housing loan program and a national real estate […]
January 30, 2020
It’s time to get lost in bright patterns and Illustrator jargon this week with YDM’s Sr. Graphic Designer Rachel Carow. Rachel is the design wizard who […]
December 6, 2019
This week’s Q&A will help you get to know Amanda Adams Thompson, our Director of Account Services. A North Carolina native, Amanda pairs her social and […]
November 12, 2019
Earlier this year, three YDM projects earned awards at the annual International Hermes Creative Awards. Turquesa won Platinum for Logo Design, Draper Place won Platinum for […]
November 8, 2019
When our clients make it into the news for something cool they’re working on, that’s often because of our Senior Public Relations Executive Will Boye. He […]
October 23, 2019
Corporate rebranding is an exciting – and sometimes complicated – process for any business or organization. After using the same logo for many years, or even […]
October 11, 2019
Meet this week’s duck – Angela Vogel Daley – our Director of Strategy. Angela oversees the strategic direction of clients from conception to execution, including branding, […]
September 15, 2019
Whether your business is just starting out or you’re taking steps toward a more prominent online presence, there are several online outlets that are a […]
September 13, 2019
Next up in our Q&A feature is the latest duck to splash into the pond, Graphic Designer Katie Kinard. Originally from tropically sunny South Florida, Katie […]
August 20, 2019
Logos are one of the most powerful tools of a brand’s representation and public persona, and should hold significant meaning for a company or organization. In […]
August 7, 2019
This week, we’re talking to the Head Quack! Julianne McCollum started Yellow Duck Marketing in 2011 after leaving her job as Vice President of Marketing & […]
July 29, 2019
Nobody likes to think about what would happen if they had to suddenly and unexpectedly deal with some kind of tragic event, answering questions from media […]
July 3, 2019
This week brings you the friendly energy and can-do spirit of our Project Manager, Vanessa Capece. She works directly with clients to keep projects splashing in […]
June 27, 2019
In May, Yellow Duck Marketing and its founder, Julianne McCollum, were awarded a Charlotte-Mecklenburg Crowns of Enterprise Award for Woman Business Enterprise of the Year. City […]
June 19, 2019
Since we moved to our current South End office space in late 2015, the YDM team has grown by 33%. In the coming years, we know […]
May 29, 2019
In an effort to help you get to know us better, YDM will be posting a Q&A with each of our associates. First up is Laura […]