In May, we attended Adweek’s Social Media Week, which was all about how businesses can harness the influence of creator marketing. During the week, we learned […]
Social media has no doubt revolutionized how we connect, communicate and consume information. But it’s also transformed how we do business, providing companies with unprecedented opportunities […]
Influencer marketing has emerged as a game-changer for brands who want to get more reach with their brand messaging. Influencers can tap into their niche audiences […]
Google Analytics 4 (GA4) is set to replace Universal Analytics, officially taking over on July 1, 2023. This means Universal Analytics will stop processing new hits […]
In the ever-evolving world of e-commerce, designing a website that captivates and converts visitors into loyal customers is paramount. But the harsh reality is that most […]
LinkedIn is the world’s largest professional network, boasting over 900 million members in more than 200 countries worldwide. It’s a great place to build your network, […]
Yellow Duck Marketing Art Director Kay Everatt has been a duck since 2015. Over the years she successfully grew from being a YDM intern to recently […]
For brands, the new year means being more transparent, rethinking messages, updating research, or tweaking strategies. Marketers need to keep an eye on future trends so that […]
Branding is essential to the success of your business. It’s the process of creating a strong and distinct identity for your company in the minds of […]
There’s a lot of chatter in the media right now about recessions, interest rates and slowdowns, which has several clients worried and wondering about shifting strategies. […]
A brand is a promise. It guarantees your customers a certain level of quality, value and service, and sets you apart from competitors. Once you have […]
Over the years, cities throughout the country have undertaken placemaking projects. The goal is to capitalize on local community assets to create public spaces that promote […]
Yellow Duck Marketing’s Premier Integrated Technology Offers Dynamic and Customizable Solutions for the New Home Builder and Buyer There’s a big reason Yellow Duck Marketing took […]
There was a developer and homebuilder that came to us complaining that they didn’t have visibility into their sales team’s efforts, and their sales team wasn’t […]
When it comes to using stock photos to represent your brand, representation of all lifestyles and ethnicities is essential. Today’s world comprises an intricate web of […]
Yellow Duck Marketing is proud to have partnered with nonprofit buildOn and The Goodyear House to help build a school in Cerro Verde, a remote mountain […]